I'm unable to call fancybox on an element like this: $(this).parent().parent().parent().find('.comments').fancybox(); **Is that not possible? Is it due to it being a class instead of an id?** I have several rows of items so it's not possible to have ids for all of them. Any advice? Here is the whole JS code (the show() here works, but fancybox() fails): $(".action").click(function(e) { e.preventDefault(); $(this).parent().parent().parent().find('.comments').show(); return false; });